
Photo Credit: Naim Chidiac
Before stepping into directing, I graduated from Jacob Kramer College of Art in Leeds with a strong background in graphic design. For many years I worked as a Creative and Motion Designer, honing my craft across a wide range of projects.
My combined experience in creative writing, VFX, and design, along with my love for storytelling and imagination, has helped me become a versatile director capable of working across many different genres and styles.
I’ve been fortunate to direct numerous award-winning campaigns, including two Royal Television Society Awards for Craft. I’ve also received three BAFTA nominations for my sports campaigns.
Over the years I’ve directed projects in the UK, Canada, USA, Germany, South Africa, Saudi Arabia, Czech Republic, Spain, New Zealand, Vietnam, and Australia.
Some of the clients I’ve worked with include Emirates, LEGO, Mercedes-Benz, Sony PlayStation, Coca-Cola, Bombay Sapphire, Ford, Nike, Alton Towers, Mercedes, Sky Arts, and Sky Sports.
