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Kids

In recent years, I’ve been fortunate to work on more projects where kids take centre stage, and it’s an area I’ve grown to love. The foundation for success often starts in the casting process, finding young performers who feel authentic and bring a natural energy to the role. The real magic, however, comes on set—drawing out relaxed, genuine performances from children is a challenge I relish. Kids have a refreshing honesty; there’s no pretence, no ego—they just get stuck in and deliver. Their spontaneity and enthusiasm often bring an unexpected spark to a shoot, reminding everyone why we love what we do.

PlayStation World Cup | The Armchair Champions
Alton Towers 2022 - Mind Blown (Director's Cut)
LEGO FESTIVAL 2025 | LEGOLAND
Worcester Bosch | The Longest Day
Alton Towers 2020 | Gangsta Granny
Busy Bees | 2023 TVC
Sky Sports | Summer of Cricket
Ford Europe | First Time Passengers
Alton Towers - "Power of the Towers" TVC 30"
LEGO DREAMZZZ Global Launch TVC 2023
LEGOLAND Windsor | Speedway 2024
LEGOLAND Deutschland Resort 2023

©2025 Adam Wells | Trading as Minola Road Ltd - London, UK | Contact +44 (0)7710 348 984

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